Organizational Communication Strategies
Communicate with Clarity, Influence, and Impact
Poor organisational communication costs companies with 100+ employees an average of £420,000 per year in lost productivity.
The Challenge
Organisations waste significant time and resources due to unclear communication, misaligned messaging, and poorly managed stakeholder expectations.
The Solution
Improve organisational performance by building communication capability that drives clarity, alignment, and engagement.
Programme Overview
Business communication strategy, internal communications, crisis communication, persuasion techniques, and cross-cultural communication.
Who This Is For
What You'll Achieve
- Understand the current theories, methods, and designs of the study of communication systems in organisations of various sizes
- Describe the different forms of communication in organisational networks and their functions
- Understand the importance of effective organisational integration in organisational communications
- Discuss and practise the decision-making and conflict management processes used in organisations, and identify and remedy the predictable and harmful patterns that recur
Programme Sessions
5-Day Certification Programme
Covers: Effective Communication, Theories Of Organisational Communication, Patterns of Communication, and 1 more topics
Topics covered:
- L1.1
Effective Communication
- L1.2
Theories Of Organisational Communication
- L1.3
Patterns of Communication
- L1.4
Communication Models
Covers: Corporate Communication Strategy, Pillars of Corporate Communication Strategy, Major Communication Strategies, and 1 more topics
Topics covered:
- L2.1
Corporate Communication Strategy
- L2.2
Pillars of Corporate Communication Strategy
- L2.3
Major Communication Strategies
- L2.4
Building a Corporate Communication Strategy
Covers: Business Writing, Persuasive Writing, How to Begin, and 2 more topics
Topics covered:
- L3.1
Business Writing
- L3.2
Persuasive Writing
- L3.3
How to Begin
- L3.4
Types of Business Writing
- L3.5
Data Visualisation
Covers: Public Relations Writing, Types of Media Writing, Professional PR Writing
Topics covered:
- L4.1
Public Relations Writing
- L4.2
Types of Media Writing
- L4.3
Professional PR Writing
Covers: Types of Business Presentations, Make a Business Presentation, Examples of Business Presentation
Topics covered:
- L5.1
Types of Business Presentations
- L5.2
Make a Business Presentation
- L5.3
Examples of Business Presentation
Covers: Business Presentation Models, Effective Business Presentations
Topics covered:
- L6.1
Business Presentation Models
- L6.2
Effective Business Presentations
Covers: Company Image, Corporate Identity, Reputation, and 3 more topics
Topics covered:
- L7.1
Company Image
- L7.2
Corporate Identity
- L7.3
Reputation
- L7.4
Strategic Communication and Public Image Reputation
- L7.5
Celebrity Stakeholder’s Endorsement – Working With
- L7.6
Entertainment Industry
Covers: Groups, Teams, Types of Team Communication, and 1 more topics
Topics covered:
- L8.1
Groups
- L8.2
Teams
- L8.3
Types of Team Communication
- L8.4
Team Communication and Technology
Competencies Developed
Understand the current theories, methods, and designs of the study of communication systems in organisations of various sizes
Compare and contrast the theories and approaches to organisational communication methods
Analyse these practices to assess the successes or failures of contemporary organisations; Explain how communication theories can be applied in a real-life business scenario
Describe the different forms of communication in organisational networks and their functions
Identify stakeholders and their roles in organisational communication
Differentiate between formal and informal communication, and compare the advantages and disadvantages of each communication; Analyse and select an appropriate communication method in a business context
Understand the importance of effective organisational integration in organisational communications
Demonstrate the capability to understand the importance and benefits of having effective organisational communication
Identify good/bad practices of organisational communication; Create and apply a communication strategy or plan to real-life business scenarios
Discuss and practise the decision-making and conflict management processes used in organisations, and identify and remedy the predictable and harmful patterns that recur
Explain why conflicts occur in organisations, the conditions that lead to conflict, the effects of conflict, and the elements and stages of conflict
Analyse practices in decision-making and conflict management processes; Apply conflict management and identify and remedy the recurring predictable and harmful patterns
What Our Students Say
Hear from students who have completed this programme
Swipe to see more →
Key Information
Fees & Payment
Pay in Full
£1,200
Ready to Enrol?
Take the next step in your career. Apply now or speak to our admissions team.
Apply NowContact AdmissionsProgramme Brochure
Download detailed PDF