Entrepreneurship and Business Model Innovation
Build and Scale Innovative Business Ventures
90% of startups fail within 5 years, most commonly due to flawed business models and poor market validation.
The Challenge
Aspiring entrepreneurs often fail because they lack structured frameworks for validating ideas and building scalable business models.
The Solution
Reduce venture failure rates by equipping entrepreneurs with proven frameworks for business model design and market validation.
Programme Overview
Business model innovation, lean startup methodology, opportunity recognition, venture financing, and entrepreneurial strategy.
Who This Is For
What You'll Achieve
- Learn the fundamentals of the business model innovation and entrepreneurship through a combination of theory and practice and direct experience with existing businesses
- Understand and assess an entrepreneurial process and the critical components of a business model, such as the significance of the customer value proposition
- Learn about customer value propositions and how to find your target customers
- Describe the components of the business model canvas
Programme Sessions
5-Day Certification Programme
Covers: Definition and Importance of Business Models, Business Model and Innovation, Business Model Innovation, and 2 more topics
Topics covered:
- L1.1
Definition and Importance of Business Models
- L1.2
Business Model and Innovation
- L1.3
Business Model Innovation
- L1.4
Entrepreneurship and Business Model Innovation
- L1.5
Applying Business Model Innovation
Covers: Explain the Concepts of Customer Value Proposition (CVP), Apply the CVP to add Financial Value to a startup
Topics covered:
- L2.1
Explain the Concepts of Customer Value Proposition (CVP)
- L2.2
Apply the CVP to add Financial Value to a startup
Covers: Segment Different Markets and Customers, Compare and Contrast Different Market Opportunities through Value Proposition Concepts, Design A Business Strategy, and 2 more topics
Topics covered:
- L3.1
Segment Different Markets and Customers
- L3.2
Compare and Contrast Different Market Opportunities through Value Proposition Concepts
- L3.3
Design A Business Strategy
- L3.4
Identifying Competitive Advantage and Value Proposition
- L3.5
The Pros and Cons of Each Customer Value Proposition
Covers: Components of the Business Canvas, Creating and Designing Business Model Canvas for a Startup, Startup's Feasibility Using the Business Model Canvas Concept
Topics covered:
- L4.1
Components of the Business Canvas
- L4.2
Creating and Designing Business Model Canvas for a Startup
- L4.3
Startup's Feasibility Using the Business Model Canvas Concept
Covers: Effective Pitching and Presentation Skills, Presenting Business Models, Persuasive and Convincing Pitch for Business Model
Topics covered:
- L5.1
Effective Pitching and Presentation Skills
- L5.2
Presenting Business Models
- L5.3
Persuasive and Convincing Pitch for Business Model
Covers: Key Factors for Successful Implementation of Business Model, Potential Challenges and Risks Associated with Business Model Implementation, Plan for Implementing Business Model, and 3 more topics
Topics covered:
- L6.1
Key Factors for Successful Implementation of Business Model
- L6.2
Potential Challenges and Risks Associated with Business Model Implementation
- L6.3
Plan for Implementing Business Model
- L6.4
The Roles and Responsibilities of Team Members Involved in Implementation
- L6.5
Monitor and Evaluate the Effectiveness of the Business Model
- L6.6
How to Collect and Use Data to Identify Areas for Improvement and Optimization
Covers: Ethical Implications of Business Model Innovation, Sustainability Implications of Business Model Innovation, Sustainable and Ethical Business Models
Topics covered:
- L7.1
Ethical Implications of Business Model Innovation
- L7.2
Sustainability Implications of Business Model Innovation
- L7.3
Sustainable and Ethical Business Models
Competencies Developed
Learn the fundamentals of the business model innovation and entrepreneurship through a combination of theory and practice and direct experience with existing businesses
Describe the business model and its four essential components
Critically evaluate the role of entrepreneurship in business model innovation; Apply business model innovation theories and concepts to develop a new or improved business model for an existing business
Understand and assess an entrepreneurial process and the critical components of a business model, such as the significance of the customer value proposition
Explain the concepts of customer value proposition (CVP)
Create and analyse a business using the CVP concept; Apply the CVP to add financial value to a startup
Learn about customer value propositions and how to find your target customers
Demonstrate the capability to segment different markets and customers
Compare and contrast different market opportunities through value proposition concepts; Design a business strategy and model considering the pros and cons of each customer value proposition
Describe the components of the business model canvas
Explain and describe the nine components of the business canvas
Create and design a business model canvas for a startup; Analyse and justify a startup's feasibility using the business model canvas concept
What Our Students Say
Hear from students who have completed this programme
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Key Information
Fees & Payment
Pay in Full
£1,200
Ready to Enrol?
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